The power of negative thinking is created by Damon and Minky Stapleton during a rare date night away from their children. It is an attempt to tell those dark secret truths we all have every day. They hope that by releasing them the world will be less full of it.

Minky Stapleton (nee Marike Venter) escaped the clutches of advertising in 2003 and has since been working as a freelance illustrator.

Damon Stapleton is Executive Creative Director of the TBWA\ Group and dreams of opening a Maxi’s franchise that nobody ever visits.